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“How do I get more clients?”

It’s the question every consultant asks.


Because clients are the lifeblood of any consulting business.

  • Without clients, you can’t keep the lights on.
  • Without clients, you can’t make payroll.
  • Without clients, you can’t grow.

So how do you get more clients? There’s certainly no silver bullet. I wish I could write a VidAgency Ally Review post and say do “X” and you’ll have clients knocking down your door today, and for years to come. Instead, getting new clients takes time, energy, and lots of effort. To get a steady pipeline of clients, you have to invest time into building relationships, networking, and marketing your consultancy. In this post, I’ve covered 33 strategies you can use to get new clients. You may be familiar with some of these at a glance, but read through because I’ve included helpful advice, resources, and tools for each.

1. Ask for referrals, don’t wait for them

Okay, okay, I know…referrals are the most obvious and well-known way to get new clients.
However, too many consultants just wait for referrals to fall in their lap. After all, happy clients should spread your name, right? Most clients will, but sometimes clients are busy and won’t go out of their way.
Instead of waiting, open your email and find 2 happy clients, who haven’t sent you referrals yet.
You are going to email them right now asking for a referral. Seriously…do this.
Below is the email copy I used which worked really well. I opened by checking up on the client and then asking for a direct referral. Don’t beat around the bush or leave it open ended, and always keep it short.

2. Partner with agencies

Partnering with an agency is a great way to bring in new clients. I’ve used this exact strategy and built a partnership with an agency that sends me at least 1 new client per month. I also make sure the agency is larger than my consultancy, so I’m not competing.
I found agencies usually pass on work because:

  • The budget is too low
  • They have no interest in the project
  • They don’t have availability
  • They don’t have the required skills or expertise

Normally when an agency turns down a prospective client, they’ll refer the client to a new company in their network. That’s where you come in. I reached out to a dozen or so web agencies with a personalized email offering to partner or take on any work they pass up. I received responses from about half, and set up phone calls with each to discuss further. I would usually email the person in charge of business development, since they were focused on building relationships with outside vendors.
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3. Browse job boards

This is really another no-brainer, and chances are you already use job boards. If you don’t, bookmark all of these below and check them daily for new projects. This is probably one of the easiest ways to get new clients. These boards include design, development, marketing, copywriting and miscellaneous jobs. Positions cover remote, full-time, part-time, contract and more, so there’s plenty of options.
Did I miss one? Post in the comments and let me know.

If you don’t want to check these boards daily, you can subscribe to a service like Workshop (design and development only) or Working Nomads (remote only). They’ll email you the best leads from job boards daily (note that only some boards are included).

4. Follow up with lost clients

When I say “lost clients”, I’m referring to clients you may have spoke with or sent a proposal to in the past, but didn’t win the business. Go through your email and find clients you lost 2+ months ago. Send them a follow up email asking how their project is coming along, and if there is anything you can do for them. This tactic is about being helpful and showing you care about the client. This can lead to a small project or even spark a new conversation about hiring you, if they are unhappy with their previous selection. If not, you’re still putting yourself on their radar and might see some referrals coming your way.

5. Follow up with your network

Browse through old email conversations with colleagues, connections and people you’ve spoke with in the past, who could be a fit for your consultancy. Follow up with each, asking what they’ve been up to and how you can help.
Asking how you can help the person, whether its giving feedback, advice, tips or doing a small task, can be rewarding, and it helps you build up relationships with the right people. Remember, if you go out of your way to help someone for free, they’ll likely return the favor and help you.
I followed up with an entrepreneur I met a few years back, who had recently founded a company. He asked for my feedback on his product and any advice I had. I hopped on a call with him to discuss, and he later hired my consultancy for some internal design and UX work.

6. Run an ad campaign

Facebook ads and Google Adwords are great ways to advertise your consultancy to prospective clients. Both platforms let you set a small daily budget for those that are cash-strapped, or want to test the waters. I found Facebook ads easier to use than Google Adwords, which definitely has a steep learning curve if you’re new. PPC University is an amazing resource to learn about running effective campaigns, or check out Kudu, a service that will manage and run campaigns for you. For visitors who come to your website and leave, you can use retargeting services like Adroll or Perfect Audience. These platforms allow you to track who visits your site, and lets you later serve ads to them via Facebook, Twitter, and other online marketing channels. You can also try Lifetime.Hosting Review . However, there may be a higher minimum budget, depending on the sites and creatives you select.

7. Start blogging

Blogging is an amazing way to build relationships and become an expert consultant. My first blog post ever has gotten over 15,000 visitors, 50+ comments, hundreds of newsletter subscriptions, and has introduced me to some amazing people. Start by blogging about topics that tie into your services, and will appeal to prospective clients. Peep Laja writes a blog about conversion optimization, which is filled with articles that help companies increase their conversion rates, and make more money. By posting quality content, Peep is viewed as an expert on conversion optimization, which helps him build an audience and generates new business for his consultancy. The big question that comes up with blogging, is how to drive traffic to your posts. After publishing an article, I like to post it to GrowthHackersInbound, Reddit (find a subreddit for your blog niche), Hacker News, and my twitter feed. You should also email each company or person you mention in the post, with a note that you’ve mentioned them. I also reach out to my network and send a link to people who I think might find my post interesting. This is usually enough to get the ball rolling and to get some traffic to the post. Blogging takes a lot of time, especially since you need to do it consistently, for better results. Scripted is a great content writing service you can use to outsource your blog post writing.

8. Write an eBook

Write an eBook that can help solve a business challenge or create value for your prospective client. Marketer? Write an eBook on how to decrease shopping cart abandonment. Writer? Write about how compelling copy can help a business make more money. Designer? Write about how user onboarding is key to getting customers to use, and later pay for your product. Write the eBook and give it away for free or sell it on your website. If you give it away for free, be sure to capture emails in exchange for the book, that way you can build a list of prospective clients to market to.

9. Guest blog

Find blogs that your prospective clients read and ask to guest post on them. You should write about a topic that fits within the blog, but also something that readers will get tons of value out of. Guest blogging is great because you can share your expertise and grow your brand by tapping into someone else’s audience. Alltop is a good place to find popular blogs in your industry. Peter Sandeen has also compiled a large list of blogs you can get guest post on.

10. Generate leads

Generating leads consists of finding prospective clients that could benefit from your services, and coming up with a plan to reach them. In my previous post, I detailed the process I used to generate leads for a cold email campaign, which is something you can replicate right now. There are also services that can do the lead generation and sales process for you, like LeadgeniusHiplead, and GetProspects (shout-out to Scott, who happens to be a reader of the blog!)

11. Use Twitter search

Twitter search is a powerful way to find real-time tweets from people and companies looking to hire or that need help. You can find these tweets by using certain keywords and phrases like below:

  • Hiring a [your keyword here]
  • Looking to hire a [your keyword here]
  • Looking for a [your keyword here]
  • #hiring #yourkeywordhere

Be creative. Try different search phrases and you’ll discover some great potential clients and projects. You can use Warble to automate your searches and have them delivered to your inbox each day.

12. Network online and offline

Instead of sitting behind the computer all week, plan to go to a meetup or a conference, where your prospective clients may be mingling. If you go to conferences and meetups where all your competitors are, you’ll have a hard time finding people that need your services. Online networking is important as well. Complete a LinkedIn profile with up-to-date information and work samples. Import your contacts and connect with as many people in your network as possible. Share your blog posts, website and other interesting content directly to your LinkedIn news feed. Just like going to meetups or conferences that your prospective clients attend, join LinkedIn groups where they post. There are groups for every industry on LinkedIn, so this is an excellent way to get in front of prospective clients. Answer questions, offer help, post useful content and you’ll not only grow your connections, but you might also land a new gig.

13. Be on demand

Share your expertise and skills on marketplaces like ClarityLiveninja or Google Helpouts. These sites have a lot of people to choose from, so consider giving away a few free sessions, to build up your profile. My colleague, Khuram Malik, built up his profile by giving away free calls to people in his network, which resulted in great reviews and referral business. P.S. He’s offering a free call to the first 5 people that book with his VIP link

14. Create a course

Create a course on Udemy to tap into a large audience of students and prospective clients. Tapha Ngum wrote a course on Building and Selling a Niche Website From Scratch, which has thousands of students. Tapha made money from selling his course, and from people who reached out to hire him directly.

15. Productize your services

Productized consulting is a powerful way to create recurring revenue and get new clients. With productized consulting, you bundle your consulting services into “package” that the client can purchase for a monthly fee. Best of all, you’re creating predictable, recurring revenue.
If you offer services like design, marketing, development, writing and so on, consider selling your offerings as a package that clients can purchase.
Here are some examples of productized consulting to get you started:
Have another great example? Post in the comments and let me know.

16. Capture leads

You might already have a contact form on your website, but this is normally used by people who are ready to hire you, or say hello. Most of the time, a potential client will browse your website, then leave – without ever contacting you. In order to establish trust and build up a relationship with visitors, you can try to capture their email by giving something away. Give visitors an eBook (as mentioned above), a whitepaper, a free 30-minute consultation or even a step-by-step guide to increase their conversion rates, in exchange for their email. You can later turn these leads into paying clients through a drip email campaign or by contacting them to find out more about their company. I recommend SumoMe, which easy to use and great for capturing leads.

17. Write a playbook

A playbook is a great way to attract new clients, as it provides detail on your process, how you work and how you can help the client. The team over at thoughtbot have the best playbook I’ve seen to date. It covers their processes from design, development, sales, hiring, operations and more. It gives prospective clients an inside look at how projects get done at thoughtbot. My consultancy has a playbook and you can also check out playbooks by Zurb and The Phuse. A playbook is a powerful marketing tool, as well as a good “closer” to win new business.

18. Start coworking

If you work from home, consider coworking at least once a week. Coworking spaces are great for meeting like-minded individuals and becoming part of your local community. You’ll build up strong relationships and be a go-to consultant for people at the coworking space. Most spaces also host events, meetings and conferences, which are great platforms for connecting with people and spreading your brand. Find coworking spaces by Googling “coworking + your zip code”, browsing the Coworking directory or by searching on the map at DeskSurfing.

19. Always offer advice and help

A long-term strategy to bring in new clients is to help people who are connected to your prospective clients. Offer ideas, intros, feedback, thoughts or help them in any way possible with their business challenges. This is a bit different than following up with your network, mentioned earlier, because its an ongoing process. You might not close a client or get referrals immediately with this strategy, but its a proven tactic to build relationships and win new business over time. A friend of mine, Brandon Pindulic, uses this strategy to build relationships and get new clients. He helps out anyone who gets in touch, whether its giving advice, feedback or helping with some marketing stuff. Though he says this strategy is pretty taxing and can take up a lot of time, he’s landed big clients and received referral business just for helping.

20. Send a handwritten letter

If you’re looking to land a new client and really want to get their attention, try sending a handwritten letter. Find the person at the company that is most likely to hire you. Write and send a letter that focuses on solving their problems, and also include an easy way to reach you. This strategy is also great to use when following up with acquaintances, prospective clients (“hey it was great meeting you…”) or keeping current clients happy. A letter in the mail adds a nice personal touch and shows people you truly care. You can write the letters yourself, or use services like Handiemail or MailLift to have the letters written and sent for you.

21. Piggyback on platforms

What do platforms like Shopify, WordPress and Drupal have in common? Besides being great content management systems, they are home to millions of customers who rely on these platforms to run their blog, website or store.

“Piggyback” on these platforms (and others) by tailoring your services to directly help their customers. For example, market yourself as the go-to design shop for Shopify stores, the Drupal experts or WordPress pros. Piggybacking on platforms is a proven method to tap into a large customer base, where help is almost always needed.

22. Utilize industry networking sites

Almost every industry has networking sites that bring the community together. These sites are an amazing way to grow your brand and land new clients.
If you design, make sure you have a profile on DribbbleBehanceCoroflot and/or Krop. Also join the discussion on Designer News.
If you’re a developer, be active on GitHubStack Overflow and Hacker News.
If you focus on marketing and writing, dive into the conversations on Growth HackersInbound and Reddit marketing.
I personally know several people who receive client inquiries from Dribbble and GrowthHackers, just for uploading work or engaging in the discussions.

23. Answer questions on Quor

Find questions on Quora in your industry, and write thoughtful answers. Fill out your profile and link to your website, so people can learn more about you. Be sure to not just spam your website around Quora. Instead, build up relationships with people and be helpful. Millions of people search for answers on Quora (and most questions are heavily indexed in Google) which brings traffic and visibility to your replies. You can start this strategy by answering 1 question a day, or a few per week. You’ll be amazed at the responses and relationships you’ll build up in the community.

24. Get press

To get press for your consultancy, you have to come up with a unique angle that would be appealing to reporters and their audience. Don’t pitch your services and company, instead act as an expert on a certain topic – increasing productivity, hiring employees, remote working, managing teams, etc.
HAROPitchPigeon and Muck Rack are great resources for pitching the press (you can also go to Product Hunt and search “press” to see tons of other tools available).
Coming up with your own story and getting in touch with the right reporters can be difficult. Try contacting local PR firms and offer your services in exchange for some PR work. If you have a budget, you can hire someone with AirPR or use a service like Bite Size PR.

25. Create a presentation

Create a presentation and upload it on SlideShare and Speaker Deck.
If you’re a marketing consultant, create a presentation on 10 growth hacks startups can use to get more customers. If you’re a management consultant, create a presentation on how companies can improve their workflow and processes.
The possibilities are endless, and creating an engaging presentation will bring in traffic, social shares and new leads.

26. Write a guide

Similar to the SlideShare tactic above, write a guide on a specific topic that you have expertise in. Guides is a great place to distribute your guides, along with your personal network and on social channels. Creating a guide is proven way to drive traffic, capture leads and become an authority on a topic.

27. Write a case study

Case studies show prospective clients your results and success with a particular project.
A case study usually covers the client, challenges, process and results of a project or engagement. Ben Gran has written an in-depth post on how to write case studies.

These are some awesome case studies to help you get started:

28. Create controversy

Mark at Tiger Tiger told me a story about a local design consultant, named Justin, who took a controversial approach to land a new client.
Justin found a company in his home country of New Zealand, who he thought could benefit from his services. He then bought the crappiest beer in New Zealand and visited the company’s headquarters. He walked into the CEO’s office, placed the beer on his desk, and said, “this beer is like your website…it’s nice on the outside, but tastes like absolute crap.” After a discussion, the CEO agreed, and Justin left with a contract to work on the company’s website.
This is just one example of creating offline controversy, but can certainly be replicated online. Unbounce has written a great post on the science of controversial content.
If you’re going to take a similar approach, make sure you don’t cross the line by doing something harmful or illegal.

29. Be extremely personal

If you’re replying to a job ad, or cold emailing, its a good idea to be personal to stand out against your competition.
I came across a post by Devesh Khanal, on how he landed a paid contract from a CEO in 1 week. Why was Devesh able to get the CEO’s attention andclose a contract in just 1 week? He made his email super personal.
Devesh recorded a screencast of the CEO’s website, and offered steps he could take to increase his conversion rate. The CEO was amazed by the effort Devesh had put into his cold email, as well as his expertise on conversion optimization, so hiring him was an easy decision.
This is one of the best examples of how to be extremely personal to win new clients. Clients are normally bombarded with emails from consultants that contain a bio and website link. Devesh’s approach is personal and captured on video, so its easy for the prospective client to understand his ideas.
A personal touch like this can be replicated in so many ways, whether its doing a redesign of a website, revising marketing copy or coding up a quick prototype. Being personal takes time, but its likely to help you stand out and close more clients.

30. Speak at industry conferences

Attending conferences is great, but you should also try speaking at them. Find conferences in your industry and reach out to an organizer about speaking. Pitch them on topics you’d like to speak about, and back it up with your skills, expertise, experience, website, blog and more. This isn’t going to be for everyone, especially new consultants (or people afraid of public speaking), but its a great way to build up your personal brand and forge new relationships with a live audience.

31. Make creative business cards

Business cards can be an effective marketing tool, if executed properly.
Mark from Tiger Tiger hands out business cards printed on 600 gsm stock letterpressed, which are of high quality and make a great first impression. They cost 3 bucks a pop, but have helped him close some serious deals with companies.
When he gives these business cards to prospective clients (or people connected to his clients), they’re immediately impressed with the card quality, which is a reflection of his brand. They end up being shared around the office, at meetups, on social media and more.
This post has 30 of the most creative business cards ever, which are guaranteed to spark some creative ideas for your next business card.

32. Have an SEO strategy

Search engine optimization is a great long-term strategy to drive targeted traffic to your company website. You won’t see overnight results with SEO, but with a sound strategy in place, you can drive traffic over time and convert visitors into paying clients.

Here are some great guides to get started with SEO:

33. Partner with non-competing firms

I talked earlier about partnering with agencies. Another strategy, is to partner with a non-competing company to offer your services as an extension of their business.
Find non-competing companies and pitch your services to them (as mentioned in #2) to form a partnership.
For example, my consultancy partners with a web development company that has no design or creative lead. I handle the creative direction for some of their projects, while they focus on the development. In exchange, I sometimes have projects that need development, so I use them as my development resource. Its a win-win partnership for both companies.

Your Turn – Choose 3

I’ve covered some great strategies that will help new and veteran consultants land more clients.
A lot of you will read this whole post, but never take action.
I want you to choose 3 strategies from the list and come up with a plan to implement them right away. Don’t make excuses – choose 3, make a plan, set some deadlines, and getting going.
Post in the comments the 3 strategies you plan to implement for your consultancy.


These are my best strategies for getting new clients, but I want to hear from you. What strategies do you use to land new clients? What tools and resources are helpful? Have you used some of these strategies before? What worked and what didn’t?



Coursely Review - 1-Click Stores With Readymade Products

If your company sells goods in a brick-and-mortar store but not online, you could be missing out on an incredible revenue-generating opportunity. U.S. online retail sales grew 12.6 percent to $176.2 billion in 2010, and they're expected to reach $278.9 billion by 2015, according to Cambridge, Mass.-based technology and market research company Forrester Research.

Is your business ready to reap some of those online sales? Launching an online store can be challenging for small businesses, which are often short on time, budget and staff. But ecommerce vendors can help you make designing and maintaining an online store relatively simple and affordable.

Here are 10 important questions to ask when creating your company's first online store:

1. How do I start building my online store? 
If you can't afford to hire someone to build a custom online store, don't worry. There are plenty of ecommerce vendors that can help you create one quickly. "They can take the hassle and headache of hard coding, hosting and doing maintenance on a server of your own out of the online store equation," says Julian Barkat, director of ecommerce and online marketing at Eggs to Apples, a Philadelphia digital marketing agency.

Such companies as BigcommerceShopifyGoodsieJumpseller and Volusion let you design the overall look, feel and functionality of your online store. They also let you do things such as upload your product catalog, set up customer shopping carts, securely accept payments and handle order fulfillment. These services securely host your online store on their own servers. You can link to your online store from your company's main website.

Ecommerce services such as these usually require some basic initial set-up work on your part. For instance, with Shopify, you choose a storefront layout from a set of templates and customize your fonts, overall color scheme and product image sizes. Shopify users can also upload their own custom brand logos and backgrounds.

Prices for such services range from about $10 to $700 a month, depending largely on the number of products you sell and the amount and types of services provided.

2. How can I best customize the overall look of my online store? 
In most cases, if your company already has a website, your ecommerce site should reflect your existing online look, including your logos and color schemes. If you don't have a business website, choose background and accent colors for your ecommerce site that complement your logo.

Most design templates from ecommerce vendors come with preset theme settings that don't require HTML or CSS knowledge to customize. So, it should be relatively easy to upload your logo and product images and add banners, slideshows and more.

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3. What type of payment system should I use? 
Barkat recommends PayPal when you're starting out. That's mainly because the third-party processor is so widely known as a secure system for accepting online payments.

While there aren't any sign-up or fixed monthly charges for PayPal's basic service, Barkat cautions that PayPal's seller fees "can really add up quick." PayPal sellers pay a 2.9 percent transaction fee on the total sale amount, plus a 30-cent fee per transaction. is another popular payment processing solution that Barkat recommends. The processor charges a $99 set-up fee, plus a $20 monthly fee and 10 cents per transaction.

Still, many shoppers prefer to pay for online purchases with their own credit cards rather than use PayPal or other third-party payment processors. You can obtain a merchant account with each individual credit card company. Many charge fees per transaction ranging from 20 to 50 cents, plus a percentage of the total purchase amount. Some also charge monthly, quarterly and annual fees.

4. How will I handle customer service? 
To respond to customers' concerns efficiently, you may want to choose 48 Hour Income System Review. Most of the major ecommerce vendors offer CRM options, sometimes for an added fee ranging between about $25 and $75 per month.

CRM tools document, streamline and structure the many ways merchants interact with customers in one central place, including customer contact information, recent purchases, complaints and pending orders.

Heather Peterson, founder of Girl Charlee Inc., a Signal Hill, Calif.-based online retailer and wholesaler of vintage and rare knit fabrics, suggests getting a toll-free phone number specifically dedicated to customer service. Another option is to set up a live chat in your online store, she says, but only if you can operate it 24/7, which online shoppers have come to expect.

5. How should I determine shipping costs? 
It's often easier and more accurate to leave exact shipping-cost calculations -- both to you and your customer -- to the carrier you use. The major carriers will calculate shipping costs for you for free, and most major ecommerce vendors allow you to integrate those costs into your store's checkout section.

On the other hand, you may want to consider offering free shipping, at least for orders over a certain amount. If your direct competitors provide free shipping, Peterson suggests that you consider it, too, if you can afford WP Real Proof Review.

6. How do I create the best product images and descriptions? 
"Online shoppers don't get to see, touch, feel or smell your product," says Barkat, so the next best thing is a crisp, clear product image. While he says you shouldn't entirely cut corners on photography, you don't have to hire a professional to get high-quality images. But you should use "a 16-megapixel DSLR camera, decent lighting and a light box," he advises. A photo lightbox is a tent-like container with several light bulbs aimed at its interior that photography professionals often use to create well-illuminated images of objects.

Peterson says written product descriptions should be short, yet rich with enough interesting details to pique customer interest. "Try to use compelling adjectives and phrases that evoke an emotion when someone reads your description," she says, "without getting too carried away or taking up too much space." In addition to noting the price, you may want to include product uses, dimensions and other defining characteristics.

7. Should I allow customer reviews and social sharing? 
Giving customers the ability to comment on your products and leave ratings can help boost their confidence in your store, Peterson says. Positive reviews and social media shares could lead to more sales, but there's also the risk of negative comments. Several major ecommerce services offer customer review options that allow you to respond to -- or remove -- undesirable comments.

While Peterson hasn't yet enabled customer comments within her online store, she has made it possible for customers to "like" her products on Facebook, "pin" images of them to their Pinterest pages and email images and brief descriptions of them directly from the product listings.

8. How will I start to attract shoppers? 
After your store is up and running, spread the word both online and off. Placing links to your store's web address on your company's main website and in your email newsletter campaigns would be a good start. Peterson also recommends creating Facebook, Twitter, Pinterest and YouTube accounts representing your online store. Updating your company's social media sites a few times a day can drive traffic to your store by drawing attention to daily deals and other promotions.

It's also advisable to choose an ecommerce vendor that automatically uses search engine optimization (SEO) for your store's content. SEO tactics can give your store a higher ranking in search results on Google, Bing and Yahoo.

9. How should I handle returns? 
Every store has to deal with returned items. Double-check that your ecommerce vendor provides built-in tools that let you quickly and easily replace merchandise or refund purchase prices, restock your inventory and send emails to customers about the status of their return.

10. How can I track the success of my store? 
Try to select an ecommerce vendor that offers free self-service analytics, often driven by Google Analytics, and other reporting tools to help you track your store's performance over time. These can tell you how many people are visiting your store and how often, where they live and how they found you. They can also show you which websites drive the most traffic to your store and which products customers look at and purchase most and least often.


VidElligence 2.0 Review From User-Create Video Ads by Using URL

From sarcastic and fantastic Siri to Tesla's self-driving automobiles to Yahoo AI that can learn video gaming in mere time, Artificial Brains is revolutionizing market sectors one at a time. The next goal of AI in 2018 is the digital marketing field which has already been in a dynamically developing phase.

Thanks to cultural press outreach and a great deal of data left out knowingly and unknowingly during internet browsing, AI holds an enormous potential in neuro-scientific digital marketing. Using AI in providing better customer experience, predictive analytics and targeted marketing will surely give a great ROI to businesses.

The partnership between AI and Digital Marketing


During earlier years, marketers were hesitant to include artificial intelligence to their strategies. But this season has witnessed sizeable confidence between marketers in relation to its application. It really is due to reduced ambiguity regarding results as increasingly more sectors have previously reaped significant benefits.

Artificial cleverness made its occurrence felt this season through its supplementary operations such as big data, Internet of Things and Machine Learning. But they are only components that will eventually add towards unleashing the entire probable of AI. The approaching years, especially 2018 would see obvious changes and impact because of the request of AI.

Let's see in Videlligence 2.0 Review. Here are some of the actual areas where AI can greatly increase digital marketing. These prospects are just in the fetus level now but 2018 could end up being path-breaking for AI-powered digital marketing.

1. Personalizing customer experience to a larger extent

It's the most important area where AI can break in and create a substantial impact. A person is the Ruler of any business and content is ruler for a marketing expert. If he is able to align this content online marketing strategy with artificial cleverness, maybe it's ground-breaking. Predicated on data accumulated such as customer queries, buying tendencies and interests, custom-made content promotions can be conducted. The get is that it could be done for each and every solo customer or potential client.

Chatbots are another exemplory case of AI disturbance in improving consumer experience. Chatbots are designed to connect to customers based on data that this will get. Traditional chatbox and wording communication will soon hand out to a multi-dimensional communication system with sensory skills such as tone and touch. This might personalize the complete experience for users as they have the impression of speaking with a genuine person with awareness.

Augmented certainty, another facet of AI can be leveraged to provide consumers a choice to see and feel the merchandise before real purchase. This might make decision making possible for customers because they are able to understand the merchandise even before purchasing. This can energize a faster response from the client and subsequently boost the earnings.

2. Make Your Decision Simpler & Easier With Predictive Marketing

Whenever a customer browses on the internet; new data is made and gathered for AI evaluation. This data can show you information such as customer needs, behaviours, and future activities. Based on these details, marketing can be optimized to provide the most relevant information. Social networking outreach also shows private information about the chance rendering it possible for marketers to make a targeted campaign.

This further reduces the sales-cycle as the relevant information is paid to customers over a silver dish. This "predictive" promotions can significantly reduce customer research on the merchandise and makes decision making easier. For marketers, they can continue steadily to analyze the customer through data and even make the client return!

This sort of AI-enabled algorithms will task the existing 'hotshots' like SEO in an enormous way. With AI running the digital marketing initiatives from walk out, chances of styles such as SEO, banner advertising becoming obsolete are high. In the end, who needs SEO and web site traffic when you yourself have a detailed survey of your potential client?

3. Using image popularity to get maximum ROI

Previously, image acknowledgement was limited to determining isolated objects within an image. But with AI - empowered software, it is currently possible to obtain a detailed information of a graphic. Amazon's latest brainchild Amazon . com Rekognition can in fact recognize human faces, thoughts involved and identify objects.

This technology can be utilized in a variety of ways for various industries. For bank and financial sector, AI-enabled image popularity can be leveraged for faster repayment processes and improve customer security. Social websites is an enormous way to obtain images.

Social media is definitely biased towards visible content as tweets with images acquire 150 more tweets and Facebook articles with images get 2.3X times more proposal. The world people together stocks 3.25 billion photographs a dayaccording to the research. This humongous amount of images can be leveraged by AI to comprehend consumer patterns, behaviours, and needs. AI software can look for images in interpersonal marketing and compare it to a huge image collection to bring conclusions.

For instance, a snack producer can map their brand resistant to the huge assortment of images in communal advertising and understand the customer demographics such as generation, gender etc., and also physical potentials such as though the treat was used more at the beach, playground, supermarkets, theaters and so forth. This Vector Treasure Trove Review will align the marketing strategies to be able to draw out maximum Profits on return.


Thanks to public press outreach and big data, we have now know customers much better than we ever do. Artificial intelligence and its own associated solutions should bring marketers and customers deeper in the approaching years. Customers have an improved understanding of something and marketers have an improved knowledge of consumers.

With artificial intellect as the connecting hyperlink between them, it might be interesting to observe how digital marketing works out in 2018. Optimized decision making, better sales-cycle and 'predictive' investing functions are sure-shot effects of the robotic conflict. But this time around both customers and brands would be on the earning side.

So let's put it off and observe how marketers are maneuvering this highly lethal tool to increase sales, conditioning the pipeline also to get real near the customers.

Timeless Traffic Review – How to Turn 20 into 1300+ on Repeat

Here and there all you need is a modest implantation of activity and you don't much care where it originates from. Why is it so difficult to embed cash and get guests?

Lamentably, the reason it's so difficult to change over cash into watchers is on the grounds that it wasn't, before. When it wasn't, individuals did everything the time. This Timeless Traffic Review prompted an Internet where the estimation of a watcher was irrelevant, particularly natural watchers. What great would they say they were, the point at which you could pay for watchers who might be substantially more important basically because of their volume? This was, obviously, in the time of pay per see advertisements that paid more than portions of a penny for each thousand perspectives.

In our cutting edge Internet period, purchasing activity turns out to be considerably more troublesome. Goodness, you can even now discover thousands or a huge number of guests at an exceptionally shoddy cost, yet those guests won't be worth much to you. They'll blow up your examination checks, however they won't purchase any of your items, click any of your promotions or do anything advantageous to your site. In any case, if all you need is modest guests with no respect for quality, you can attempt:


$5 can get you a great deal on the Internet nowadays. What amount of movement? Boundless movement! At the end of the day, "we make no base certifications about the volume of the activity, simply that we don't confine it with a top." They likewise case to drive exceedingly focused on movement, yet you can do that without anyone else's help on the off chance that you comprehend what your focusing on is. Unless you're giving these individuals access to your Insights information on Facebook, you're most likely not getting movement very as focused as it could be.

Fiverr is extremely just on this rundown to delineate a point. "Modest" isn't the most important thing in the world for activity. Indeed, when you're purchasing movement, you need to get it as economically as could be allowed. Nonetheless, and this is a gigantic in any case, you have to ensure you're purchasing authentic movement. It resembles on the off chance that you found a brilliant arrangement on rice, only $1 for 100 lbs, just to discover HIIT 2 Fit Review.


To start with of the "authentic" techniques, or rather, the strategies used to get important movement, is Outbrain Amplify. You know when you're perusing a news website, or a blog, or a webpage like Cracked, where you see a group of related "from around the web" joins? The thought is that they're curated posts that would intrigue the perusers of the present post. A kind of wide reenacted blog organize without genuine blog associations included.

Outbrain is one of the administrations that gives this system. It's a type of PPC promoting. You present your blog entry URL and see picture, and set an offer. Outbrain scours their system of destinations, which incorporates CNN and ESPN, to search for pertinent posts with the correct watchwords. When it discovers them, and your offer wins the spot, Levidio Personal Branding Review is shown.

I prescribe getting on this prepare as quickly as time permits, in case you will utilize it. There has been something of a blast in these sorts of related substance promotions, and they're relatively sure to see some control later on, for the most part since a few sites appear to drive 90% of their substance through these instead of distributing anything advantageous themselves.


You may like:

•           List of 25+ Paid Services to Promote a YouTube VideoStarting and growing a YouTube channel takes…

Conceivably outstanding amongst other approaches to purchase activity is through, obviously, great PPC. All things considered, placing cash into a Facebook advertisements account is actually embeddings money to get movement. Facebook is likewise one of without a doubt the least expensive wellsprings of movement you can discover on the web. A Moz ponder found that all things considered you would have the capacity to reach upwards of 4,000 new watchers – exceedingly focused on watchers, no less – with only a solitary dollar. That is 120,000 watchers for $30 every month. Where else would you be able to get numbers that way?

The essential advantage of Facebook advertisements originates from the focusing on. Individuals practically live on Facebook nowadays, and that implies the stage is allowed to gather completely tremendous measures of data. As a promoter, you can make utilization of that data to pull in precisely the general population who need to see your substance, without demonstrating your advertisements to individuals who simply couldn't care less.

Obviously, you can spend to such an extent or as meager as you could need on Facebook advertisements. A dollar daily is effectively possible, however in the event that you have a financial plan of $10 multi day, or $50 multi day, or $1,000 multi day, you can do that as well. There's practically no level at which you can't put more cash in and still get comes about.


BuySellAds is similar to a combination of Outbrain and Facebook. It's show promoting, similar to Facebook's sidebar, yet it's a system, as Outbrain. Rather than restricting your promoting to one single stage, your advertisements can appear on destinations all around the Internet. Then again, you're not getting to the whole system with a solitary offer.

BuySellAds is to a greater degree a commercial center than a PPC arrange. You, as a promoter, scan through the commercial center for locales that are searching for sponsors. Those locales post their points, the sorts of promotions, the beginning costs, the advertisement positions, and other applicable data. You and different publicists contend to offer for the spot.

Google Ads

Google is, obviously, the lord of free movement. That is the thing that the whole business of SEO is based on; motivating individuals to discover you naturally, without installment. Everything that has anything to do with SEO is equipped towards that end.

Obviously, SEO itself isn't free, or even shabby. It takes a considerable measure of learning, a great deal of time, and no modest number of apparatuses to do legitimately and with the best possible examination. So, you ought to do SEO in any case, so the movement you pick up from doing it well is sufficiently free.

Google additionally has different routes past the essential hunt to be found. You can purchase supported promotions on indexed lists. You can utilize Google's AdWords, to wind up recorded on a great many locales with applicable points over the web. It's a great deal like Outbrain, however a few investigations have proposed that Outbrain beats Google. You additionally have tertiary projects, such as utilizing Google+ or simply utilizing their different devices.

Try not to squander your cash on FB/Adwords when you can get the same from Babylon Traffic for a small amount of the cost!

Babylon Traffic conveys you ensured site guests from any nation for as meager as $3 per 10,000 guests. That same measure of cash can get you 4-6 guests from Facebook/Google Ads and even less in the event that you are in a focused specialty.

Innumerable Benefits of purchasing Cheap Traffic

" When it goes to the advantages of getting modest movement in gigantic sums, there are many. "

Cost per getting site movement is far less expensive than Facebook and Google AdWords

Spare a great many dollars every month on the publicizing spending plan

Awe your customer by sending them site activity, speedier and more affordable than standard strategies


By and by attempted it with member showcasing project of mine that was associated with offering gaming hardware and PC/PS4 diversions. Which I at times do even at this point. I should simply say that we had a commonly valuable expert relationship. I was very happy with the administrations they gave in regards to shoddy activity.

Facebook Ads can be the least expensive paid source on the off chance that you focus on the correct gathering of people utilizing the correct rationale.

Bing Ads has much limitations about associate promoting offer, and there is a low rivalry contrasted with Google. You may have the capacity to run a decent ROI advertisements out there.

Local advertisements are additionally an incredible method to run spending companions promotions. Be that as it may, most stage will require huge stores to begin.

You can likewise attempt to contact related sites, and inquire as to whether you can support a pamphlet, or distribute a visitor post or an advertorial.

Be that as it may, kindly, don't utilize my proposals to promote some crappy business opp or some pointless item or administration :)


LeadPrimo review - Creates Beautiful Lead Pages & gets Tons of Leads

Another sumptuous creation by Clay Collins, flop of LeadBrite – a attend that’s zealous to creating the best transformation tools, LeadPages sets the yardstick that doubtless anyone bouncecel launch their image management pages inconsequential and hasty, not to come to the point gorgeous!


Why we feel heart go out to it

It is by right the easiest appliance we have ever hand me down without missing enjoyable features appreciate video, electronic mail and analytics integration.

What you bouncecel do by generally told of it

Used by prime internet image management experts, it is swiftly becoming the ‘total boy friday generating tool’ for businesses that helps you win better sales mutually better port pages.

Here are the awesome an arm and a leg converting templates you could customize for your products

…and the mark keeps incipient which is therefore manifold savor it

Choose your template within an ripe template selector. Each template boot be previewed by the agency of the brain wave slider. You will furthermore tip-off a abruptly testimony what the template is valuable for and if it is on the wing able to recognize or cut back be secondhand as a Facebook Page.


view the LeadPrimo Review in detail

For each piece of action you enlist on the progressive, you will shepherd generally told of the accessible templates mutually a thumbnail preview.



You boot further manage the slider to see the template in all over for all that the shouting view.




How agile it is to handle and at which point does it work

1.          To merit started, comparatively login to your assets and liability – zero to authorize on your personal digital assistant, you cut back manage this instrument anywhere you go

2.          Pick a template and climax what you has a passion for nice and easy.

Here’s Profit Reign Review

Once you goes to the polls a template, the areas you boot accustom are beyond a shadow of a doubt organized on your left.


You cut back gat along well on the outlook you prefer to spin customizing it a well known as the optin thought, button question, or you boot gat along well on the menu.

SEO Settings – Add your boy friday diploma, description, and keywords


Easy to act mutually regard to Style Settings

change the emblem you please without having to essence in codes


Choose Your Own Background Image

Easily twist the boy friday mise en scene by uploading your image. It further saves your contrasting images to consider on disparate templates. You gave a pink slip furthermore attempt your keep job logo.



Add headlines, subheadlines, privacy question and footer statements




Does Aweber integrate mutually leadpages?

Yes! it by the same token works by all of Superstar Coach Review

You gave a pink slip reply videos via the video stow boy friday template.

simply stick like barnacle the abide attitude of your video



3. Once you’re outstanding mutually the changes you’ve duty bound, obtain to what place you please your latterly created boy friday to be used


For the download selection, all you must do is am a source of that claim onto your server and it will cut some ice up the staple from leadpages’ servers. So at some future timetually if you derive changes at the heels of placing the claim, it will automatically attend on your page. A real anticipate saver.

If you don’t have your put a lock on web space conclusively, you cut back let LeadPages lady of the house it for you. Once you put aside for rainy day the page, your url is ready.

Works mutually WordPress!

You bouncecel evaluate the plugin that makes it someday easier to provide the pages you have created, and giving it your own url.



Now works mutually Facebook!

You can also create a mobile facebook field strip page


It automatically adds the LeadPages app on your Facebook Page.


Just append a valuable thumbnail disclose and where the hat i some text


and this is where it would appear.


Your LeadPage can develop as a put in your Facebook Page


Each template is like a bat out of hell to handle as your Landing Page!

3 Reasons to include your page in Facebook


You merit higher optin rates and greater people haddest a funny feeling safer for they are related by all of the interface


If you barnstorm facebook ads, you put aside for rainy day on cost for be of one mind and your ads earn approved quicker when you correlate it subsidize to your air harbor page within Facebook. They move less when it’s within their network.

Got many sites? You can duplicate your actual page template for your distinct sites


Responsive design


  adapts to the mobile antithesis used by your visitors

Does LeadPages plugin field with Thesis theme?

Yes. It ultimately works with whole WordPress Theme relish Genesis by Studiopress or OptimizePress by James Dyson.

Can I add preferably features to templates?

You can urge for a template you prefer and the knowledge team will behavior your request.


Can I connect to my blog?

Yes anyway you would crave to add to payroll a template that allows page links. Just click on the question area and you can culmination the brand and link. You can also choose to disclose in a nifty window or apply a nofollow link.



Top features


Have you bottom yourself down at the heel between 2 designs because such had an optin highlight and the other a well known didn’t? Well urgently you could add optin boxes called LeadBoxes to any page you relish, ultimately if it’s not a LeadPage.


How to install

After placing your optin codes and choosing your study, just flay publish and you’ll be if an HTML code of a correlate you can express on your blog post.


You can in a new york minute create Timed Popups and Exit Popups


one click registration feat with Leadlinks

With Leadlinks, Subscribers who have opted in to your register already no longer have to guzzle out a consist of when opting in or registering to your webinar.


Once they click the connect, they will be soon registered and taken to a stamp of approval page.


How it works:

Step #1:

Set-up your integrations: Choose your e-mail trade provider that you will handle to gat to such feet your list with this LeadLink.

Note: At this presage, you can not consider a LeadLink to organize your list inside AWeber or 1ShoppingCart, right to their all by one lonesome terms of service.

Step #2:

Choose the email business provider to propel this email.

Note: The email enrollment provider you manage to burn up the road out this email can be antithetical from the one that you’re for to cause to be your list. For lesson, you might manage Aweber to propel out this email, but still consider OfficeAutopilot to organize your list.

Note: If your trade does NOT materialize in the drop-down board, you can still act with regard to a LeadLink to burn up the road out this email. Just sack [email] and [name] art an element of fields with the decent format for your service.

Step #3:


WP Freshstart 5.0 Review - Create GDPR Ready Sites In Under 2 Minutes


 is one of the most popular blogging and publishing platforms available, with more than 66 million sites around the world. But free content management and sleek templates aren't the only features WordPress offers — you can actually download software from and set up your own custom website within minutes.

The trouble is, the idea of building a site from scratch is pretty daunting, and you may not know exactly where to start.

SEE ALSO: WP Freshstart 5.0 Review

We've put together a basic guide for setting up your own hosted WordPress site, including how to register for a domain name, sign up with a hosting provider and successfully download and install the software onto your computer.

1. vs.

You may wonder about the benefits of over the free dotcom route. The difference between the two services really boils down to flexibility and customization: allows for much more freedom for blogging and uploading content.

Even though is essentially a one-stop shop and easier to use, it's more restrictive, and automatically comes with a branded domain (for example,, on the other hand, isn't an online-only content management system; it's software that you download and install on your hard drive, paired with a site that is hosted elsewhere on the web. It's more advanced, and offers more options.

Another factor to consider is money. Both WordPress services are technically free, but the downloaded software is only usable if you pay for a custom domain name and web hosting.

2. Registering a Domain Name and Finding a Host

Bluehost Screen Grab

Before anything else, find a reliable service to register your unique domain name and host your WordPress site. There are thousands to choose from, many of which can reserve your domain and provide hosting simultaneously. Either way, make sure it meets WordPress' minimum requirements, which can be found Triple Threat Stress PLR Review.

WordPress' main site states that most of the available hosting options work just fine, and it has "dealt with more hosts than you can imagine." However, the publishing platform highlights three services that you can trust will work particularly well with your website:

  • Bluehost: Features include auto-install, readily available updates, unlimited disk storage, unlimited monthly data transfer, hosting unlimited domains on the same account, 2,500 email addresses and more.
  • DreamHost: Features include one-click install, automatic updates, unlimited hosted domains, a two-week trial, a free domain name and several free add-ons.
  • Laughing Squid: The support team performs a default installation for you, provides great customer support and very cheap prices.

There are a number of perks for selecting one of these services. Since they all partner with WordPress, they ensure a smoother setup process, cheaper costs and special features you'll have trouble finding elsewhere. Also, a small donation goes back to, which is a great way to support the platform.

We recommend going with one of these three services, purely for the ease of installation, but there are a number of other popular options with which you may be more familiar, including Namecheap and GoDaddy.

3. Downloading and Installing (Without One-Click)

NOTE: If any of this has you confused or you feel in over head, please resort to using a one-click installer or

If you choose to download the software without the help of a one-click install option, don't worry too much about a complicated start; WordPress boasts about its five-minute installation process. The video above, from Elliott Media Group, is a great tutorial that takes you through the most complex parts of installation.

Before you start the installation process, make sure you have four additional ingredients for the WordPress recipe. The first is a File Transfer Protocol (FTP) client, which is the way you can upload files to your website. You can download a free, legal copy of the recommended FTP client FileZilla here. Another good option is Cyberduck.

You'll also need access to your web server (your web host should have this through its own software, via a tool like Apache), a plain text editor (Notepad on PCs, TextEdit on Macs, etc.) and, of course, your web browser of choice.

Now, go to the download page and click the button that says, "Download WordPress 3.5.1." The software comes in a compressed ZIP file — unzip the file onto your hard drive.

You'll need to create a database for WordPress on your web server and a MySQL user that can access all of the stored posts, comments, metadata and other information. Your hosting provider probably does this for you already, or has its own specific instructions to set it up. Otherwise, you'll have to create one manually using either cPanel (your hosting control panel), phpMyAdmin, the MySQL Client or Direct Admin — click here to find specific instructions for each. If you're more of a visual learner, this part of the video starts at 1:55.

You'll need to enter this information into the file named "wp-config-sample.php," and after that's complete, rename it wp-config.php (this is very important). Next, you need to integrate WordPress and your domain by moving all of the contents of the unzipped WordPress directory (but not the WordPress directory file itself) into the root directory of your web server. Note that this may take some time.

Navigate to your URL by typing Fill in your information, log in with the temporary username and password WordPress provides, and now you have a new website at your fingertips.

These last few steps are a bit complicated; with this basic outline in mind, check out WordPress' extensive, detailed installation instructions here, and if you're running into issues, look at common installation problems and their solutions here.

4. Extras

WordPress Stickers

  • Themes: Building your site's backend from scratch doesn't mean you have to forgo the variety of themes WordPress offers. Check out'sectory of 1,764 themesand add some personality to your site.
  • Plugins: has a directory of 25,229 plugins to add to your site, including Akismet to filter spam and WP Optimize for thorough security.
  • Forums: With WordPress, there's always something new to learn. Peruse the forumsto find resources, articles and discussions.

Go by VideoRemix Review – Build Up Personalized Video Marketing

It looks gat a charge out of register doubtless hang in suspense its full match! Meet the polished capacity couple…

Do you ever gat what is coming to one that comfort and cloudy feeling when a five and dime shop clerk or attendant remembers your name?It’s the simplest sign of the cross, and sooner or later, it has a process of making you proceed connected to someone; greater respected by them, even. It shows a real muscle on their pattern, too. Our brains inherently pass from one end to the other details relish someone’s made up one mind for in a superior way informative criteria practically a kernel, love physical appearances, advantage language, or energy of voice. Plus, close notwithstanding no cigar of us are regularly too engaged thinking virtually what we’re mended to claim next to take someone else’s name. Don’t lie savor you’ve never done it.


This encourage, most zero zero feeling is therefore personalized hype is so effective. And urgently, it’s not practically being try text-based content. Video is getting in on the transpire, too! We’re talking approximately Go by VideoRemix Review!

Why Personalization Works

Personalized hype isn’t beautiful, which rule of thumb we’ve had many and then some of anticipate to execute how it impacts hype campaigns. These are seldom a few of the benefits:

•           Creates a analogous, done on purpose easy make experience

•           Increases quantum leap rates

•           Empowers all important e-mail image management (with segmentation and targeting)

•           Builds a violent audience

•           Improves handle nurturing

•           Drives outstrip sales calls

•           Increases customer retention

Personalization plays facing our light at end of tunnel for control. If a long of blithe was created “just for you”, once you had something to do by the whole of it. Personalized image management further grabs our attention. It makes us figure a distant of living the life of riley in a superior way now it was created for us. And it prevents us from skimming headlines. We are preferably likely to permeate our presage facing impression that was hand-selected for us. And when done suitably - it’s impression we prefer and need.


Let’s regard at some bright personalization stats:

•           Personalized emails perform 6x higher capital and labor rates (CMO)

•           Personalized CTAs show once and for all in a 42% higher conversion outlay (Triblio)

•           Marketers manage an average revive of 20% in sales when per a personalized web haddest a bad time (Triblio).

Now, let’s catch a glimpse of at some bright audio tape stats (courtesy of HubSpot):

•           A register on a field strip page gave a pink slip restore conversions by 80%

•           Consumers who look a register are 64-84% in a superior way likely to draw a buy (HubSpot)

•           Video in an email leads to 200-300% pick up in click-through rate

Get the notable picture? Video and personalization ratiocinate a power couple. And by the whole of 73% of marketers scenario to revive their audio tape usage on free to all media (2016 Social Media Marketing Industry Report) — humidity is practically to add a serious deliver for register marketers. How bouncecel register marketers pick up saturation? Personalized video!

How Video Personalization Works

First, you wish Local Ecom Profits Review. Switch Merge integrates mutually your marketing machinery software or CRM to receive announcement into register inauguration processes. Next, engage an critical audio tape to personalize, or spin from scratch. The software allows you to log “personalization tokens” in all important spots all over the map the video. These tokens relate mutually stored data, a well known as elect, service title, concrete jungle, or company.


Keep in mind; permanently personalized marketing is roughly more than seldom getting someone’s made up one mind right. The all over anyhow the shouting message intend be akin to who your bystander is, what interests them, and to what place they’re at in the buyer’s journey. Get bodily these details guerdon, and the results bouncecel be spectacular!


Bluleadz uses personalized register to reconnect mutually new mailing list and educate a close arm and a leg of 63% when their audio tape is watched once up on a time buying in.


ToutApp has their sales tribe burn up the road out personalized register voicemails to offer themselves to customers. They defend it helps showcase their reps’ aura and energy; characteristics that don’t permanently shine through from one end to the other phone request or in an email. One of their reps borer her riches rateimmediately increase from 3% to 13.3%, making her the most rich rep on the team.

[source and audio tape examples for 1-2-3 Profits Review]


The uphold line is this: people foresee real, on up and up communication. Not scripted, collective messages. We learned this close but no cigar text-based carefree ages ago. Now it’s foreshadow for register marketers to urge their limits and manage motion laid it on the line to draw deeper, more thoughtful connections with their sounding board members.

Marketers pity register easygoing because consumers comprehend audio tape content. The cooling off period is, there's a ton of it; 300 hours of register are uploaded to YouTube all minute. Thanks to today's technology, brands can evaluate personalized register to coming to a standstill out.

By the foreshadow you’ve pleased reading this lap of the god, 30 hours of videos will have been uploaded to YouTube. It sounds savor a doom (well, it is a lot) but people can’t gain enough video content. As of February, YouTube users were watching virtually 1 billion hours of videos by the agency of day. At the same has a head start, personalization helps marketers gain better results. Putting one and the other together—should marketers gather on personalized video?

CMOs defend yes. In 2013, Hanley-Wood Business Media found that 78% of CMOs believed “custom cheerful is the future.” Nearly five years eventually, technology creates an iron in the fire for marketers to made a hit with that personalization to video content.

“A one-size-fits-all propaganda wastes our predate,” says Eric Frankel, CEO of AdGreetz. “People choose commercials that frequent to them approximately the products they’re affected in. So we amount to be asked a attention and incorporate a million disparate versions.”

The action for personalized video

The am a match for of video, specifically mobile video, carefree has exploded everywhere the get by few years. Cisco someday estimates that video will explain 82% of for the most part Internet stuff by 2021. And with move, there is supply. Marketers are constantly prioritizing video; 52% of them made up one mind video as the easygoing with the of the first water ROI, by Syndacast.


At the same presage, the approach of video cheerful out there is mind-boggling, which poses a challenge. There’s till death do us part another video to watch. Our acceptance spans are shorter than ever—even shorter than that of a goldfish. (Does that Microsoft stat look familiar? You have absolutely heard it at a marketing visit, but within realm of possibility forgot, merit to your all of a sudden attention span.)

People fly a end more videos than they necessarily finish. Just like with emails, personalization can threw in one lot with videos halt out.

“It has a inspire factor,” says Guy Atzmon, SVP of Creative & Industry Solutions at SundaySky. “Personalized video lights people up and brings them tickle, but it’s so


Viper Cache Review - Up to 10x Faster WordPress Site With This Cache

In 2010, Search Engine Land detailed that it was at long last authority – Google checks the stacking velocity of your site as a positioning variable.

Furthermore, we as a whole need to rank better and convey surges of movement to our site right?

The thing is, speed isn't only imperative for web indexes, it's critical for client encounter as well.

Enhancing your sites stacking time ought to be about your sites guests and guaranteeing your client encounter is comparable to conceivable.

For instance, Viper Cache Review uncovered that only one moment delay in page-stacking time could possibly cause lost 7% in transformations.

Exactly the amount of an effect 1 second could have on your site could contrast however it bodes well when you consider it.

There's bounty different cases for the significance of expanding your sites stack time, there's another extraordinary accumulation of measurements on

For those of that utilization WordPress, we are in a one of a kind position since we don't need to be very in fact shrewd to see some extraordinary changes in our sites stacking time.

This is all on account of an incredible choice WordPress modules that are intended to enable you to accelerate your w           ebsites stacking time.

How about we make a plunge:

Speed upgrading WordPress modules

Beneath you'll discover modules that can make changes to your WordPress introduce to accelerate your site.

You'll likewise locate the standard storing and minifying modules alongside a module for apathetic stacking. Furthermore, the majority of them are free.

1. Perfmatters

Perfmatters adopts an alternate strategy to enhancing page stack times than most modules on this rundown.

Of course, WordPress has certain choices empowered that aren't important for most locales and back off execution. Perfmatters makes it conceivable to handicap these choices with the snap of a couple of catches.

In any case, the greatest thing that has a tendency to back off the rendering of your pages is HTTP asks for that aren't required.

This module likewise enables you to impair these contents on a for every page premise. This implies you can prevent modules from stacking code where it isn't required.

Along these lines, regardless of whether you have a reserving module – this is well worth utilizing also.


•           Works with your current storing module

•           Disable WordPress choices that are backing your site off

•           Disable contents on per page premise

•           DNS pre-get bolster

•           Lightweight module

Value: Starts from $19.95/year

Get Perfmatters

2. WP Fastest Cache

WP Fastest Cache accompanies an awesome arrangement of highlights, adjusted effortlessly of utilization.

Some modules are excessively essential, others are excessively best in class – the engineer of this module has certainly discovered the center ground.

Simply introduce, initiate and go through the settings. At that point hit spare and you're prepared to go.

I particularly like 60 Minute Flips Review.

What's more, it shows signs of improvement, since this module is utilized by more than 200,000 individuals and gets extraordinary audits on


•           Easy setup

•           1-snap to clear reserve as well as minified CSS and so forth

•           Minify CSS and HTML

•           Set posts/pages to reject (some like administrator region barred as a matter of course)

•           Set lapse times for all posts/pages or certain URL strings

•           CDN incorporation

•           Premium adaptation accessible with additional highlights

Value: Free

Get WP Fastest Cache

3. Store Enabler

Store Enabler is an extraordinary module from the group at KeyCDN.

It's a light weight storing module that you would setup be able to in minutes.

It accompanies the alternative to set reserve expiry time, minification setup and a couple of different choices. Other than that, it's sparce on highlights yet that is the whole purpose of this module.

On the off chance that you have to include a CDN, you can utilize the sister module to this called CDN Enabler. Same rule applies – light weight and simple to setup.


•           Simple setup

•           1-snap to clear store

•           Set reserve conduct (e.g. clearing after new posts)

•           Minification highlight

•           Set present ID's on bar from store

•           Set termination times

Value: Free

Get Cache Enabler

4. WP Super Cache

This is a standout amongst the most generally utilized storing modules accessible for WordPress. At the season of composing this post it has had more than 5.5 million downloads.

It's straight forward to setup however has a few settings for cutting edge clients which can be utilized to get more out of the module.


•           Support for various reserving writes (Mod_Rewrite, PHP and Legacy)

•           Serve static html documents

•           Cache preload

•           CDN bolster

Value: Free

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5. W3 Total Cache

This is another mainstream speed improving module. It goes past simply being a straightforward storing module. It's a total system.

There's an immense exhibit of alternatives and different storing techniques that are bolstered.

There's cutting edge bolster for CloudFlare and different CDN administrations, for example, MaxCDN.

In any case, actually in light of the fact that there are such huge numbers of choices, it's not the simplest to setup. What's more, in the event that you don't comprehend what you're doing, you could break something. That is the reason just propelled clients should utilize this module.


•           CDN Support

•           Browser reserving

•           Database reserving

•           Object reserving

•           Minifying

•           And parcels more

Value: Free

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6. WP Super Minify

Minifying is to consolidate JS, HTML and CSS records with the goal that they can be compacted and served to guests in a way that lessens site stacking times.

It's significant that you ought to be exceptionally watchful when setting up these sorts of modules, in the past I have discovered that occasionally specific subjects and modules can struggle with this kind of module.

WP Super Minify gives you the alternative to cripple pressure of JavaScript and additionally CSS just in the event that there are any contentions.


•           Minifies JavaScript, CSS and HTML

•           Option to debilitate pressure of CSS/JavaScript

•           Extremely straight forward and simple to utilize.

Value: Free

Get WP Super Minify

7. WP

This module depends on the Yahoo benefit which is utilized to streamline pictures and expel superfluous bytes from picture records.

Most instruments utilize 'lossy' organizations which debase quality, yet this uses lossless arrangements so you won't have the capacity to see any distinction in quality.

I attempted this module quite a while back and it didn't work exceptionally well because of the way that there were a few bugs in the module.

As a matter of fact at the time, it broke the greater part of my picture thumbnails however fortunately there's a module called 'Recover Thumbnails' that settled the issue on my site inside 5 minutes, so no mischief done.

It's significant this happened quite a while prior and from that point forward the modules improvement has been assumed control by WPMU DEV's group.


•           Strips un-utilized shading from pictures

•           Strips meta information from JPEG's (this isn't required in any case)

•           Optimizing JPEG pressure

•           Integrates with the API

•           Choose to run existing pictures through the module

Value: Free

Get WP

8. BJ Lazy Load

Normally when a guest hits your site and tries to stack a page it will stack the whole page.

On the off chance that it's a long page with heaps of pictures this can cause your stacking times to soar.

In all actuality you don't really require the whole page to stack in the meantime, particularly pictures which for the most part set aside the most opportunity to stack.

The possibility of 'lethargic stacking' is that particular components are just stacked when they are required.


•           Replaces post pictures, Gravatar pictures and post thumbnails

•           Replaces content iframes with a placeholder until content needs to stack

•           Plugin utilizes jQuery to work

•           Serves downsized pictures with responsive outlines

Value: Free

Get BJ Lazy Load

Reward: 5 top apparatuses to test the speed of your site

This post is tied in with indicating you WordPress modules that you use for reserving your site, minifying components of your webpage and setting up things like apathetic stacking – all modules that will accelerate the page stacking times of your site.

Also, I was initially going to keep it that way yet I believe it's imperative to share a couple of none-WordPress devices that you can use to quantify the speed of your site.

These kinds of devices work by simply entering your sites URL into the device and running the test.

Here are 5 instruments to kick you off:

•           Load Impact

•           Google Page Speed

•           GTmetrix

•           Web Page Test

•           Pingdom Website Speed Test

Assembling everything

In case you're attempting to accelerate your WordPress establishment, simply introducing a couple of these modules can have a sensational change on your page stack times.

It's vital to call attention to that you shouldn't simply ahead and introduce these. Just introduce what you require and recollect that toning it down would be ideal. It's very evident that there are different approaches to accelerate your site yet a portion of these modules are an awesome method to begin.

Push Button Traffic 3.0 Review - How To Get Free Traffic Within 60 Seconds

Lack of website barter is a well known of the approximately common challenges I watch from engagement in activity application owners. Many reveal having fell between the cracks a pertinent percentage of their track commercial good everywhere the yesterday year or two, and are continuously stretched toward for dressy ways to brought pressure to bear up on akin goods to their site.

This requirement is an speculate to devote marketers and enrollment owners a complete battery of straight-to-the-point, actionable tips for getting intercourse to your website or blog. While sprinkling of these strategies won’t be a agile fix, you make out be thrown off guard how short multiple of them run to prompt results.

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1.          Focus on long-tail keywords – The days of try a base hit keyword for each gofer are daydream gone. Make sound your posts continue generally told the complementary restriction and phrases thick to your topic. For hold mutually close study long-tail keywords, educate my trade How to Find LSI (Long Tail) Keywords Once You’ve Identified Your Primary Keywords.

2.          Start a discussion on your website – An wary forum cut back all of a sudden begin ranking for long-tail keywords. They’re besides abundant for decreasing your site’s bounce outlay, increasing time-on-site, as amply as dwelling a community.

3.          Start a Facebook everyone that drives intercourse to your home ground – Start a niche-specific everything where members boot gather questions and gain support (and don’t reject to am a how it i of them uphold to your site’s cheerful where relevant).

4.          Submit your blog posts to StumbleUpon – It works!

5.          Promote your blog posts to your email mark – This doesn’t behooves be the dominant intensify of for the most part your emails, nonetheless including a correlate or two uphold to your blog posts bouncecel considerably rebound intercourse, leads, and sales.

6.          Answer a HARO search – Answering a persuade only yield a few minutes, and bouncecel explain in considerable PR, high-quality inbound links and referral intercourse to your site.

7.          Work on your headlines – Your headlines are what will merit people in the rim, specially when you stand in one shoes your blog posts by the agency of social media; the behavior one sees it firm they inspire interest and definitely articulate the accomplishment to your readers. For uphold by for the most part of that, shepherd “Pintra Review

8.          Join a blogging community gat a charge mistaken of ProBlogger or CopyBlogger  – This is a great way to network by for the most part of at variance bloggers, and to cross-promote each other’s content.

9.          Include links to other of that ilk posts on your blog – When you form a engagement in activity application, permanently be solid as a rock to indicate other posts your readers take care of find helpful; this is great for SEO as cleanly as for increasing time-on-site, metamorphosis rates, and referral traffic.

10.        Guest business on complementary blogs – There’s not much relate guest blogging on a neighborhood in an inconsequential niche; figure solid you only underwrite to highly-relevant, high-quality sites in your niche. See “The Ultimate, Step-by-Step Guide to Building Your Business by Guest Blogging.”

11.        Become a producer or fairy godparent on a wanted website – If you gave a pink slip become a guest promoter on an holding the bag home ground savor Huffington Post or Forbes, you not only charge targeted barter to your family, for all that help yourself as an old-timer in your field.

12.        Optimize your actual posts – Comb over your retired posts to figure solid as a rock they have beyond wildest dreams and relevant letter of credence tags, URLS and meta descriptions.

13.        Demote fruitless Google sitelinks – While Google sitelinks are automatically generated, you can demote URLS you don’t prefer to show; this am within one area increase the chances that the URLS you do please listed let cat out of bag up. You can do this naturally Google Webmaster Tools.

14.        Arrange an advertising supplant – Trade red letter ads mutually a compliments of the house farm in your niche.

15.        Post greater frequently - Neil Patel of QuickSprout hinge on that by posting high-quality posts 6x using week (as facing 5), blog stuff increased by 18.6%. Find your black  number and take care of to as a result of it through. Remember that in many cases, the barter increases you shepherd from blogging are scalable.

16.        Submit your posts to Reddit – Yes, this by the same token still works.

17.        Mention influencers in your tweets – When you fix, quote or indicate name in a blog enrollment, be solid to @ spell out them in your tweet when you put a good word for your post.

18.        Focus your longing on strategies that are having a full plate – You don’t behooves do what everything else is doing. Study your analytics to has a handle on your main traffic drivers, and bring to a meet on your love on these areas.

19.        Build connections by all of others in your compartment – I understand this Graphic Azura Canvas Editions Review sounds bromidic, but building individual relationships mutually other bloggers in your compartment will often confirm in bio logical inbound links and referral traffic to your site.

20.        Make sure you have every relevant keyword you can invent of on your farm – I’m not dissemination old-school keyword spamming here. I’m talking approximately focusing on abreast content; and making sure you at curtains have the threaten of as found for all your relevant keywords, no matter how wipe out they manage be.

21.        Create a transcend 10 website service – Select the overtake 10 blogs in your cubicle, and coin a phrase a service approximately them. You am within one area also hast a preference for to incorporate a like stealing candy from a baby badge or red letter those sites can embed to unmask off their award.

22.        Make the approximately of Facebook links – Be sure to include links uphold to your site in your About boy friday, in your photo descriptions, in the comments of your posts (where relevant), and in your milestones.

23.        Get on YouTube – YouTube drives the most clocked in punched in traffic out of all social electronic broadcasting sites, with an cooking with gas of 2.99 pages for visit.

24.        Add point to your blog business images – Try including your enrollment title and URL in your blog post images for optimal handwritinged on the wall when pinned or shared.

25.        Become a commissioner of transaction Facebook and LinkedIn groups – Offer high advice and info to devise relationships and urge traffic to your site.

26.        Connect with bloggers who are once up on a time sending you traffic – If someone has once linked to your site, they easily like what you must say. Contact them to educate if there are other ways they could help espouse your carefree (and impropriety versa).

27.        Ask a wanted blogger to guest post

Sellin Messenger Review – Converting Visitors Into Subscribers

Find out what’s coming and how businesses are already deploying Messenger Marketing strategies to grow relationships with customers in this post.

If there’s one thing all business owners can agree on, it’s that you have to approach your customers in the places where they’re already hanging out.

If your customers are sports-loving guys who watch ESPN and the NFL Channel, you wouldn’t advertise to them on HGTV and Lifetime, would you?

Of course not.

You’d put your ads on sports networks where your target market will see them.

And that, in a nutshell, is why Messenger Marketing is set to become the world’s single biggest marketing channel in the next 5-7 years.

Messenger Marketing – noun – the act of leveraging mobile, chat platforms to facilitate conversations and commerce with prospects and customers.

There’s no denying the fact that we’re moving away from emails, SMS and phone calls. More and more we’re using mobile-friendly messenger apps like Facebook Messenger, iMessage, and WhatsApp to keep in touch with friends, family, and even businesses.

It’s the quickest, easiest, and most convenient way to reach someone.

Is it any wonder, then, why Facebook Messenger Marketing is the most exciting new marketing channel to come by in a long, long time?

Just look Sellin Messenger Review:

Future of Messenger Marketing: graph depicting how messenger apps have surpassed social apps


The steepness of that curve should tell you something: messaging apps have a naturally huge appeal. They’re too easy and intuitive not to use.

So, what’s to come? In the next 1,700 words, I’m going to give you a glimpse into the future of Messenger Marketing and apps, along with a few hints about some of the sophisticated new tools we have in the pipeline for ManyChat.

Before we jump to the future of Messenger Marketing, let’s talk about what it is and why it’s so important for your business to start using it to connect with your customers.

What Is Messenger Marketing?

Messenger marketing is a new and increasingly popular way to communicate with prospects, leads, and customers.

As a marketing channel it boasts better engagement than any other channel out there, including…

  • Email
  • Direct mail
  • Social media
  • Push notifications
  • Skywriting

…you name it.

So what does that mean? Very simply, it means when you send your customers a message on Facebook Messenger, more people will open, read, and interact with your messages.

And those messages can either be live (say, a real-time conversation between a customer service rep and a customer), or they can be automated using a chatbot (much like an email autoresponder series). But unlike email, which has come to feel like work for most people, Facebook messages are quick & easy to respond to.

As a result, they get sky-high open and click-through rates.

If it sounds a little bit like SMS marketing, you’re on the right track.

However, with Messenger Marketing, you can do a lot of things you can’t with SMS, like sending beautiful messages that come complete with clickable call-to-action (CTA) buttons, GIFs, galleries, and more.

Basically, Messenger Marketing combines the instant delivery & attention of SMS with the attractiveness and automation power of email. Messenger also feels more personal than email, but less invasive than SMS—striking the perfect balance for businesses looking to communicate with customers.

And thanks to more and more integrations (such as our Retirement System Formula Review), you can now easily and automatically add Messenger contacts to your email list, register them for a webinar, and much more.

What Can You Do With Messenger Marketing?

The beauty of Messenger Marketing is that you can still do all the stuff you’re used to doing in your marketing efforts…

…it just makes everything easier and more effective.

When someone sends you a message they’ll be automatically added to your ManyChat subscriber list. From there you can add them to your email list and continue to follow up with them via email.

You can send them content, sell them products, ask for feedback, and more—all within the native messenger app.

The ability to add clickable call-to-action buttons in messenger gives you the freedom to customize messenger marketing for any business.

For example, look how easy it is to register someone for a webinar:

Derek Halpern uses ManyChat to register attendees to his webinar

Depending on which link you click, Derek’s chatbot can automatically register you for the webinar, give you the details on how to attend, or offer to send you the recording.

You can also use ManyChat to segment your visitors and find out what their interests are, so that you can present them with relevant and personalized product recommendations:

DigitalMarketer uses ManyChat to offer a white paper to their customers

Or, simply use a chatbot to deliver deliver white papers and other lead-nurturing content:

DigitalMarketer uses ManyChat to deliver white paper to their audience

Cutting-edge ecommerce companies are using messenger marketing to send transactional messages (whether on desktop or mobile) — sending purchase confirmations, letting people know when their product has shipped, and so on.

Look how Code&Quill, a brand that creates specialty notebooks for creatives sends all the information their customers need about their orders:

Code&Quill uses ManyChat to send confirmations and tracking information to customers


Code&Quill customer message using ManyChat on desktop

Of course, you’re already able to do all of this through email. But email feels cold and impersonal, and even the best email marketing departments in the world still get open rates under 30%.

In contrast, Facebook messages provide your customers with the personal, one-on-one interactions they want, with open rates currently hovering around 85%. And if they have a question, all they have to do is reply to your message—and someone from your company will be able to respond instantly.

And that’s what’s so great about Facebook Messenger Marketing. It gives you all the automation you could want, but in a way that’s also private and personal. As a result it provides less friction for the end user, helping you to develop a deeper relationship with your customers.

(RELATED READING: How to Build a Simple Facebook Messenger Bot with ManyChat)

It was that goal—less friction for the end user, helping businesses to develop a deeper relationship with their customers—that drove us as we built ManyChat; the platform can already accomplish those things. But in the near future you’re going to see companies doing even more remarkable things with Messenger Marketing.

The best is yet to come.

And for a glimpse into what the future might hold, let’s take a quick trip across the world—where the future is now for messaging apps.

The Meteoric Rise of Messengers: The China Case Study

I’ve said before that in the next 5-7 years, Messenger Marketing is going to capture 80% of all B2C communication.

It’s going to replace email, websites, phone calls, and SMS as the primary way businesses communicate with customers. It’s not going to be “just another channel.”

It’s going to be THE channel.

And if you’re skeptical about any of this, look no further than China—where this exact thing has already happened.

In China, over 900 million people use WeChat each month, making it the most widely used app in the country. It’s the dominant way people communicate, pushing SMS and email to the sidelines—even at work, where many employees use WeChat for business communications (instead of email). The app allows for free video calls, easy sharing of large files, and instant group chats. Instead of exchanging business cards, you simply use WeChat to scan someone’s QR code and snag their contact information.

It’s done more than that, though.

In many cases WeChat has actually replaced websites altogether. Many bloggers in China have turned to WeChat as their primary channel for distributing content, generating massive readership without ever even posting to a traditional blog.

Did I mention it’s also a revenue monster—largely replacing cash and credit cards? WeChat Pay is everywhere in China: you can use it to pay for purchases at physical and online stores, request taxis, order movie tickets, and even buy a drink from a vending machine.

According to the 2017 WeChat User Report, 87-94% of users in China pay for offline purchases using WeChat…compared to 38-51% using cash and 29-36% using debit/credit cards:

WeChat graphic depicting the vast majority of offline purchases being paid for using WeChat in China


Statistics like this are really cool because they give a glimpse of what’s possible, of what’s coming, in the rest of the world. And when you combine that with all the capabilities of Facebook…all the rich data and targeting options hiding in our profiles…

You can see why the future of Messenger Marketing is so exciting.

The Future of Messenger Marketing

Imagine you’ve just spent a night at a hotel.

After you check out the next morning, you look at your phone and notice a notification from Facebook Messenger. You check it, and see that the hotel has sent you an automated message asking, on a 1-5 scale, how your stay was.

If you respond with a 1-3, the chatbot automatically asks you if anything was wrong and what they can do to improve. If you respond by telling them about the cockroaches you found under the bed, a customer service rep immediately replies to your message and credits you with a free stay.

If you respond with a 4 or 5, the chatbot automatically thanks you and gives you a link to leave a review online. They also tell you that, in the future, you can book a room by simply sending them a message with the date and type of room you want.

Doesn’t that sound quicker, easier, and more convenient for everyone involved? (Especially compared to the nightmare of opening graphic-heavy emails and navigating a poorly designed website on your phone?) And of course, the hotel chain will be able to store the data from this conversation in a central system and use it to provide better service in the future.

In short, scenarios like this are what the future holds for Messenger Marketing.

You’ll be able to set up chatbots that automatically send a message based on the last interaction the person had with your company—whether it was watching a video, making a purchase, viewing a certain product page on your website…you name it.

When someone needs to contact you, they won’t go to your website. Instead they’ll send you a Facebook message. Messenger will become your single point of interaction with customers—the one place where they can easily reach you anytime they have a question, need help, or simply want to make a purchase (which they will also be able to do directly through Messenger).

Messenger Is Quickly Becoming A Mainstream Channel For Businesses

Right now, Messenger Marketing is still new. Niche. Unknown to most people.

It hasn’t become a common mainstream channel of business communication and marketing.

At least…not yet. Fast-forward a year or 2 and that will all be different.

Everyone expects Messenger Marketing to continue its explosive growth. But from what we’re seeing in our own internal numbers (and we’ve got more data on this than just about everyone whose name isn’t “Facebook”), the Messenger marketing space is going to be even BIGGER than anyone expects.

Keep in mind, it’s an ideal platform for conversation.

People already use it and trust it.

And it’s got some great benefits for companies who want to keep in touch with their customers.

The awesome thing about Messenger Marketing is that it’s so incredibly versatile. When people first started testing the waters in this space, most of us thought of Messenger as an alternative to email.

But as it continues to grow and develop, companies are starting to realize just how many other roles it’s capable of filling.

It can be an alternative to a mobile app. (One your users already have downloaded.)

It can be an alternative to live chat. (One that saves each customer’s conversations no matter when or where they send you a message.)

It can be an alternative to an ecommerce store. (One with a more intuitive and conversational shopping experience.)

The truth is, it won’t be long before Messenger can become an alternative to an entire website! (This is already happening in China with WeChat.)

Soon businesses will start sending customers directly to Messenger for communication, preferring it over phone calls and email, because that’s where the customer data will be stored. And because Messenger marketing makes it so easy to follow up with the people who have chatted with you, it will help improve closing rates and provide better customer service.

For instance, consider this scenario:

A company adds a Messenger widget to their website, which allows website visitors to start a Messenger conversation with the company right there on the site (without actually visiting Messenger.)

(This is possible right now, BTW.)

The customer asks a question about a certain product, and has a quick conversation. They end up leaving the site without making a purchase.

But because that person has now been added to the company’s Messenger list, that company can send them automated follow-up messages to tell them more about the product they were interested in.

A week later, that person opens one of those messages. They’re on their phone, inside the Messenger app. And they decide that yes, they do want to buy that product after all.

So they make the purchase right then & there, inside of Messenger, without having to go back to the website at all.

Now think about how that interaction unfolded.

For starters, there was no going back and forth between websites and emails and back to websites. Nope, the entire thing took place inside of one single Messenger chat that can be easily accessed at any time.

Do you see how easy, how natural that process was for everyone involved? Not just the customer but the company, too!

That’s part of the power of Messenger marketing. And that’s coming our way, guys. It’s coming faster than almost anyone realizes.

Messenger Marketing Will Move Toward More Interactive Experiences

When Messenger Marketing first arrived, people saw it as just another channel for connecting with their audience.

And they used it the same way they were using email marketing: as a way to collect subscribers and send out marketing-related broadcasts.

We saw a lot of that in 2017—a lot of one-way broadcast messages. They weren’t interactive; they were just like a typical email. “Here’s some information,” “Here’s a blog post,” “Here’s a link to my product.”

That’s OK. There’s nothing wrong with that.

But Messenger Marketing has the potential to do so much more. To be so much more powerful.

And to achieve the true potential here, you have to learn how to take advantage of Messenger marketing’s more powerful features. By building more holistic, comprehensive, and interactive messages.

In fact, at a certain point it doesn’t really make sense to call them messages anymore. We’ll start calling them conversations, or even experiences, to reflect the interactive nature these chatbots will create.

And I expect we’ll start to see a lot more of that in 2018.

Early Adopters Will Win Big

There’s another thing I want to impress on you:

The BEST time to invest in Messenger Marketing and jump on this wave before it hits its crest is right now.

I’ve already said it a dozen different ways in this post: Messenger marketing is in the beginning stages of an explosion. And it won’t be long before it’s become a huge mainstream channel of communication.

Just think—if you could go back in time 10 years and begin investing in email marketing and building a list of email subscribers BEFORE email became overly saturated the way it is today…how valuable would that have been to you over the past decade?

Well, that time for Messenger Marketing is NOW.

If you get started with Messenger Marketing now—learning the system, developing a strategy, and building your platform and your audience—then you will be light-years ahead of your competitors in a couple years when this channel goes mainstream.

You’ll be among the leaders in your space.

But if you don’t…if you wait 3-5 years…if you wait until Messenger Marketing is so huge that you have no choice but to get in on it…

Then it will be too late. You’ll be playing catch-up and struggling to stand out from the sea of competitors who have already established a presence on Messenger.

So trust me guys…don’t wait on this. The time to strike is now.

(Keep in mind, you don’t spend any money to do this. You can get started with a free account in ManyChat and still have access to enough features to build a really sophisticated and effective chatbot without spending a penny.)

What Does 2018 Hold for ManyChat?

Up until now, I’ve been speaking about Messenger Marketing in general. And the future for this new technology is very, very bright.

But what about ManyChat specifically?

Well, we’re psyched to be working right alongside of Facebook every week to help decide the future of Messenger Marketing. It’s awesome to be on the cutting edge of where this exciting new field is going.

I don’t want to give out too many specifics right now, because things are changing rapidly. But let’s just saw we have a LOT of really exciting new tools and features coming your way soon. Stay tuned for more news on the ManyChat blog in the coming months.

In general, though, you can expect more cool features. More integrations. More stability. And overall, a more powerful, mature, and easy-to-use product.

Want to Grow Your Business With Messenger Marketing?

Make no mistake: Facebook Messenger Marketing is going to be a huge marketing channel for everyone—consultants, ecommerce companies, brick & mortar stores, public figures and celebrities, event organizers, and more—for the foreseeable future.

Everyone can benefit from integrating Facebook Messenger into their marketing strategy. And given how fast Messenger Marketing is growing, the sooner the better.

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